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Feb 10, 2023

1) Online vs. In-Person Sales

Before we dive into trends of online sales, you may be wondering if ecommerce is the right direction for you. Based on the Quarterly Retail E-Commerce Sales Report from the Department of Commerce, online sales have steadily increased through 2022. The growth continued to increase even after online shopping limitations were lifted. This trend is likely to persist into 2023 and the next decade.

What is this implying to creators of content? While you might be planning to start a shop when revenues begin to pour in online, it is more likely that e-commerce can become a stable source of income long-term. E-commerce also offers creators many advantages. This includes:

  • Benefits over the cost of overheads Storefronts in retail stores can cost hundreds of dollars each month to rent, utilities, maintenance, and staffing. Furthermore, you may collaborate with a reputable online sales platform (like ) for the cost of less than.
  • The effort and time required to set the retail store can be extremely costly, time-consuming and stress-inducing. This creates a number of possibilities for content creators to feel overwhelmed and avoid beginning. With a reliable online store, you will have access to all the resources and support you need to get selling on the internet right away.

2) 2. Monetization of Content Creation Trends

It is crucial to be profitable when it comes to earning money from your work. What are the ways that creators of content are making money? This Tilt's 2022 Content Entrepreneur Benchmark Research offers insight that will help identify the most profitable outlets for your company.

3) Discover the most recent developments in 2023

We predict that checkout trends will continue to grow until 2023. A lot of creators will go with e-commerce stores that have an automated and customizable checkout process.

4.) Live Sales Streaming Rise of Live Commerce

The creators and influencers of content are aware of the potential to purchase from social media. This is why they are likely to be successful with the current trends in sales called live commerce.

Live commerce is the process of urging viewers to buy the items featured on a livestream while they are watching. By providing links to the page of the item with an automated checkout  option, customers are able to purchase the item as they watch the stream.

Based on Statistica the livestream market accounted of 17 billion dollars US in 2022--and they expect this figure to rise by three times over the next 3 years. If you are able to capitalize on your livestream's influence, you will be ahead of the growing trend by 2023.

  • Credit and debit cards In a time when more traditional methods of payment are losing ground to more innovative options however, debit and credit cards are still in the top spot on the listing. According to research from WorldPay, credit cards are still expected to be the principal source of 20.8 percent of all internet-based transactions until 2024. While debit card transactions make up 12.0 percentage of online transactions.
  • Mobile Payment Apps: The data obtained from Insider Intelligence suggests that the 2023 industry will be able to generate $1.152 trillion of transactions made through mobile payment apps, including PayPal and Zelle. Monetizing without mobile payment app compatibility can make your business unobtainable to important transactions.
  • Mobile wallets: Apple Pay, Google Pay, Samsung Pay, as well as the other mobile wallets, have seen a huge increase in their popularity during the last couple of years. They are simple and safe transactions are expected to account for 51.7 per cent of online commerce transactions by 2024.
  • BNPPL: Buy now and pay in the future (BNPL) Payment methods have been gaining traction. A popular instance is Klarna which is an BNPL platform which splits the cost of purchases into four interest-free payments. Afterpay as well as Affirm hold significant shares in the same sector. According to Juniper Research, the e-commerce market was populated by 350 million BNPL customers by 2022. The number of customers is predicted to rise to the number of 900 million by 2027.

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