Tips to Make Use of Coupons boost sales for online courses

Learn how to make use of coupons to improve the number of students who take your online courses.

When to use coupons

To gain repeat customers. It is a good idea to reward loyal customers in increasing sales coupons and discounts can build the loyalty of your customers. For instance, you can give existing customers access to early learning and discounts on new courses to retain their company. You can also set up a loyalty scheme which allows customers to unlock codes when they've attended a set quantity of courses. One effective strategy is inviting your learners to pass along a code to their friends or colleagues who might have an interest in taking the course with them. Any referral who is signed up, the student receives a discount of their own. It's a great method to promote referrals and to passively increase the number of sales you can offer to your targeted audience.

To create a sense of urgency. If you have the choice to make a lower payment, many people will take advantage of the chance when they see it. Discounts and sales that are limited cause a feeling of scarcity. Many people will use the timer of a coupon as a reason to purchase now, giving you an immediate boost in sales. Keep in mind that the timing should be considered carefully. Utilize special events, sales weekends and holidays, or historic slow weeks for your business to implement the concept of a timed coupon.

The Best Methods to Create Coupons

Making a coupon extremely simple. Go to LMS > Coupon and click "Add new." There, you can customize the coupon to suit your needs. As you personalize, keep this at the forefront:

Give it a good name. Choose a name for your coupon that has a connection to the goal like "back to school sale." A coupon should include a catchy but concise name that will catch a prospective purchaser's attention. If you are in your settings, you can name your coupon's unique code in"coupon code" field "coupon code" field.

Choose the right discount. How much to discount an online course may seem to be a daunting task, but it's actually much easier than you think. Try the principle of the 100 100: all deals below $100 must be percent-based deals, and anything above $100 should be cash-back deals. In your settings, you'll choose "Flat Ratio" or "Percentage," and customize from there.

Set an expiration date. Dates of expiration provide the impression of urgency and force you to act in addition to speeding up the purchasing behaviour. Always add a time limit and display it during your campaign. In your settings, this can be as easy as indicating your Start and End date.

Limit usage. Make a limit on the amount of coupons in order to make people feel more anxious and scarce. The creation of a wide variety of coupon types gives you more control over distribution (such as different segments of customers channel, promotional periods). This can help you improve the efficiency of each coupon. In your settings you are able to limit the number or course redemptions, redemptions or categories that coupons is able to apply to.

Design Custom Coupons with

If you're in control of coupons, you are able to use them to your advantage for quick sales boosts. Additionally, you're creating your your own identity (not Udemy's), and you don't need to split revenues. The students are your own datathat can be utilized to enhance marketing. In other words: you are in control.

Ready to get started? Watch our quick YouTube video tutorial:

Do you want to experience it for yourself? Test the demo to discover how simple it is to create coupons for your courses that you design within .