The Reasons to Consider Thinking about the name of your course -

The name you give your course is important. It is true that not only does your title reflect the topic issue, but just like any other book, the titles draw readers to find out more.

It's no secret that online audiences have short attention spans and frequently make quick decisions from a single impression. A majority of users stay on a web page for about 15 seconds and if the title of the course you're offering doesn't catch their attention, they may click elsewhere for content which is more worthy of the time.

To help you be more thoughtful about the best way is the best name for your class we've listed six compelling reasons we think it's important to discuss your course name.

The course looks more professional when branded

If you've previously named your courses Bring the name to your mind. How does the name reflect on your brand? Do the words, phrasing images, banners, and text let the students know the values of your business? Everybody should consider what their course says about the brand they represent. When you employ the same language that you employ to define your company aesthetic, you're ensuring that your program extends the offerings you have to offer in general.

A good course name allows for specific design elements

The more specific and focused your course name is, the more you can make use of it as a frame. In this case rather than offering the "introduction to photography" course, you could say that they are enrolled in an "photography course" as well as "photography academy." That sort of branding unlocks tons of possibilities.

When you run a bootcamp for example, you can describe lesson parts as "stations" in which students can stop to practice a new ability. Students can take "drills" (quizzes) for them to check their skills. By focusing on a specific, tailored course title, there is more potential for creative, unified as well as specific course designs.

SEO best practices can attract many more people

It is also possible to test potential name ideas through Google Trends. This service is free and can help you identify search volume patterns in addition to related search topics and queries. As an example, if you look up "how to create a video" in Google Trends, you'll see that the most relevant topics include "YouTube" and "TikTok." Also, if you tailored the course to "how to vlog on TikTok," you may hit a niche market where there are more people curious about your program!

This distinguishes you from competitors

This is among the most important ideas behind the need to take into consideration the course's title. Students must be able to tell right in the title that the course you provide is different from the competition.

Let's think back to the photobootcamp model. If your course completely embraces the concept of"bootcamp "bootcamp" in time, your course may be seen by other competitors as an intensive instruction on this subject. Other interested folks will start to realize that your differs from standard course and will gravitate towards your program as it has a perceived advantage over your competition. All of this begins with a name!

The course's name must "mean" something

The biggest mistake when the process of naming courses is falling into the trap of being too cute or clever. Puns, acronyms, and other turns of phrases can be fun and interesting to come up with, but at the end of the day, they're usually empty phrases which don't really mean anything. Relying too much on puns could confuse potential students or even cause them to be turned off. Clarity should beat cleverness every time.

It establishes expectations for learners.

Like specificity in SEO goals, having a specificity to your name must also be able to address problems your course likely to address. One way to think about this is to ask the question "What is the value of my class?" Most often, it's about learning outcomes. These will be the outcomes you would like students to gain of the class.

Think back to the video-blog example. "How to vlog," isn't really a good idea. "How to Vlog via TikTok" is more effective, but what are learners actually learning? "From Beginning to Pro Learn to Vlog with TikTok" will explain a bit more of the benefits of your course.

What folks are buying is a transformation. A great course name should establish the expectations of the amount of work ahead of them. It should also point on the potential benefits. How will your course help them live their best lives?