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The Four Benefits of Using WordPress for Your Membership Site

Mar 10, 2023

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Fortunately, there's a clear win for the majority of membership websites. WordPress is users with a simple way to get your site up and running in minutes, and provides you with lots of customization choices and options for customization. There's an explanation for why WordPress is the most popular Content Management System (CMS) that's available.

This post will review and contrast various options for building websites, and will explain the benefits of using WordPress for your membership site. Let's get started!

A Brief Introduction of Content Management Systems (CMSs)

Before we begin we will ask exactly what you can call a Content Management System (CMS) is. It is CMS is an essential system for editing and creating online content (text images, photos, video as well as other types of content) and without having to know any code. You can take advantage of the many tools it offers, and design a very customized site.

But, they're not your only option. In reality, there are three common solutions for developing a website:

  • Simple code. Of course, you can create a website completely from scratch. This option is infinitely flexible, as you can build anything you like. Hand-coding a site requires a lot of technical expertise and patience.
  • Website builders. Website builders are simple tools for building a site, and are aimed at those who want to get the site up and running as swiftly and as easily as they can. They're less flexible than other solutions that offer limited control over the site.
  • CMSs. CMS platforms are very flexible frameworks. Many allow you to alter your site's appearance and functions in almost any way you'd like, even creating a membership site. You'll need pick the CMS cautiously, since each platform has its unique pros and cons.

CMSs are the ideal combination of flexibility and ease of use, making them a top option for most scenarios. The only thing left to do is choose the right platform for you.

The Four Benefits of Using WordPress for Your Membership Site

When it comes to CMS platforms, we highly recommend WordPress:

The WordPress website

This is especially true if you're trying to develop an online membership site. Let's look at four main reasons WordPress is such an excellent choice.

1. Popularity

When it comes to CMS platforms, you don't need to travel on the path less traveled. With over 19 million websites, WordPress has a large community of users behind it. This same community offers you lots of options for designing and customizing your web site via plugins and themes.

A theme determines how your website appears. The template is a simple one however, it can be customized to suit your requirements. Certain templates allow you to dramatically alter the layout of pages, with simple drag-and-drop editors. Plugins, on contrary, lets users expand their websites with additional functionality and features.

The more well-known a CMS is, the more themes and plugins will be at your disposal. It's important because it makes it more likely that you'll be able to discover pre-built solutions to meet your specific requirements. In the case of a less-popular CMS could mean that you have to hire a designer to build specific solutions, or not have the ability to incorporate every feature you'd like to have.

Additionally, the massive WordPress community can also mean that you'll get plenty of support available whenever you're in need. You can also find an active forum for support that offers free assistance and technical support on the official website. In addition, WordPress' active community means that the platform is extremely safe.

2. SEO or Search engine Optimization (SEO)

SEO Engine Optimization (SEO) is the process of making your site SEO-friendly, which means that it will rank higher in search results. SEO is crucial for the attraction of visitors, since the main method of finding your website is through Google or similar search engines. Excellent SEO improves your membership site's likelihood of reaching the maximum number of potential customers feasible.

WordPress is ahead of the pack when it comes to SEO because it has the most effective built-in tools for optimizing your site. Right away, you can add tags, categories, and SEO-friendly custom URLs. Additionally, there are free tools you can use to improve the quality of your content including AIOSEO. If you're looking to get the membership website to develop at the fastest pace feasible, WordPress can start you off on the right foot.

3. Ease of Use

Another benefit to WordPress is that it's very simple to use. The site comes with a built-in block editor known as Gutenberg. It allows you to modify text or other media through a user-friendly interface and it will also create code, with no HTML required.

Check out this comprehensive Gutenberg tutorial from WPBeginner:

In contrast, Joomla and Drupal (the following two CMSs that are the most popular) are more challenging to work with when compared to WordPress. The two platforms are both prone to a steeper learning curve, which means they're not as useful in situations where you have to set the foundation of a membership site quickly and easily.

4. Simple Tools for Membership Sites

Also, you should know that membership sites need an extremely particular set of tools. There must be a way to manage the memberships, handle payments, and put certain information behind paywalls. WordPress can meet this requirement, with specifically designed plugins.

The plugin

There are ways to set up the membership feature in Drupal as well as Joomla, but they're much less user-friendly. It is our opinion that the setup of the membership page should be as easy as is possible. If you don't have to go through manuals the more time you have to work on your site and start creating an audience. With WordPress and  its features, you'll start in just a few just a few minutes.

Conclusion

Due to its vast user base and extensive feature selection, WordPress is one of the most powerful CMS platforms available. It's a perfect choice for beginners looking to start the process of creating a membership site without the cost of hiring an artist.

There are many reasons WordPress can be a good selection include the following:

  1. Popularity
  2. SEO (Search Engine Optimization) Optimization (SEO)
  3. Easy to use
  4. Simple membership site tools

Do you have any questions about how to get started with WordPress? Please let us know via the comment section below!