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Most consumers shop multichannel. This means that they frequently purchase from multiple channels. Research shows that from up to or 70 % of customers use several sources when they purchase. This is a sign of the significance of having a multichannel sales strategy.

Through selling across different channels, you'll be able to get your customers' attention wherever they go via websites, social media or even at shops. No matter the size of your company it will help expand the reach of your business and boost the amount of money you earn.

In this blog, we'll explore the idea of multichannel sales, and what channels would be suitable for your business, as well as how to start your journey to multichannel sales.

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