Learn to become an online Parenting Coach

Dec 14, 2023

Raising kids is the hardest job you'll ever complete. Or so people say.

But what if every parent had a parenting coach on their side, helping them tackle challenges, overcome obstacles, and be better parents?

If you feel you are qualified to become a parenting coach and start your own firm that assists families to learn how to implement various parenting strategies and take steps to build stronger, more positive relationships to their children.

This is what you have to know about how to become a parenting coach - with tips for how to start your own company from scratch, as well as top examples of parenting coaches who have succeeded.

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How to become a parent coach

If you're looking to master the art of becoming a parenting coach, there are number of steps that you must do before starting to learn.

These are the fundamentals of becoming a parenting coach:

  • You can get the parenting coach's certification: To be a highly effective and efficient parenting coach, it's a best practice to acquire the parenting coach's certification or a qualification that will help you establish trust with your clients and improve your self-confidence when approaching prospective customers.

Now for the details - here's an in-depth guide to becoming a parenting coach. Also, the answers to your most frequently asked coaching concerns.

In the field of parenting coaches, there is a variety of various niches and areas of expertise to select from. Part of learning how to become a parent coach is deciding which kind of parent coach you'd like to be, and the kind of person you'd like to aid.

Here are 7 examples of the parenting coach areas to consider:

  • Divorce coaching These parenting coaches focus on helping families go through divorce, with emphasis in helping parents deal with their feelings and communicate with their children.
  • Stress coaching: Many parents are stressed - and it can affect how they parent their children. Parenting coaches who specialize in stress management can assist parents discover ways to deal with stress and regulate their moods.
  • Nutrition coaching: Some parenting coaches are focused on helping parents make informed choices regarding nutrition for their children and ways to enhance kids' mental and physical health through diet.
  • ADHD coaching for parents of children who suffer from ADHD and parenting coaches that specialize in ADHD coaching can help with the implementation of specific strategies for learning, finding ways to improve concentration, and more.
  • Coaching for parenting: Parents may also decide to specialize in birth coaching and support parents prior to and immediately following the birth of their baby and also with sleep coaching, feeding, and getting their life in order.
  • Communication coaching: While communication is the most important aspect of parenting coaching in general Communication coaching is focused on helping parents develop their communication abilities in many different strategies, like conflict resolution as well as setting boundaries with their children.
  • Co-parenting coaching: Families in co-parenting relationship can benefit from the services of coaching for parents who are specialized in helping co-parents overcome the various challenges associated with parenting.

The coaching for parents that is right for you will depend on many factors such as your prior knowledge, interest, and the level of education. For help it, talk with parenting coaches you admire to find out more about their job and specific areas of focus.

What is the distinction between a life coach as opposed to an adult coach?

A parenting coach focuses on helping parents discover, understand, and apply different parenting methods and models. For example, a parenting coach might help families with:

  • Coaches for sleeping
  • Potty training
  • Solving bullying
  • Conflict resolution
  • Co-parenting

Coaching for parents aims to offer information, assistance, and encouragement parents so that they can discover ways to overcome various challenges and foster closer connections to the children they have.

What qualifications do you need to meet in order to qualify as a parent coach?

There is no formal requirement or education to become an expert in parenting.

In contrast to counseling or therapy, parenting coaching isn't requiring some kind of educational or instruction prior to working on.

This being said that many coaches for parents have an education program for example:

  • A bachelor's degree from another field of study: It's common that parenting coaches have an undergraduate degree in a related field that includes social work, education, counseling, as well as psychology.
  • Coaching certification for parents: Many parenting coaches obtain a qualification or certificate before they can begin working as a coach for parents, either from an in-person or online program.
  • Experience in the field: Work experience within the area of parenting coaching is also important when you are looking to be an instructor for parents, which includes working as a volunteer or in the private or public coaching industry.

The ability to start your business-based parenting program today - however, if you wish to become a confident and reliable parent coach to your clients, it's beneficial to obtain a certification from a reputable parenting coach certification program and some relevant experience too.

three steps required to become a parent coach

Here are 3 tips to help you learn how to become a parenting coach. You can also get an accreditation as a parent coach regardless of previous experience.

Choose your specialization

When considering how to become a parenting coach, it can be difficult to know what type of certification or qualification will be the best for you.

It's true that there's a range of different parenting coach niches and coaching qualifications for parents will be suitable for certain people may not work for you.

In order to give your search greater focus, begin with defining what you want to specialize in. If, for instance, you are certain that you would like to become a nutrition parenting coach, you should choose a certification in coaching course that includes a nutrition focus.

If you're not sure where to start looking for your particular niche Write your list of the following points:

  • Your hobbies and interests
  • Your previous experience
  • Your skills, strengths as well as your education
  • What you can do to help parents

Take a look at the parenting issues that you're most interested in - and that you're often asked for advice on by others. If you find yourself speaking to friends and relatives about the same subjects and issues, that's a signal that there could be a good niche or specialization for you.

By actively writing down your strengths and in the area where you've gained most expertise and you'll be certain of the direction you'd like to take in your parenting coach business and work to build a company that's tailored for your individual strengths and capabilities.

Compare coaching programs for parents

If you are aware of the area of parenting coaching you want to specialize in You can begin to compare and evaluate various parenting coach training programs in order to select the one that's the best fit for you.

There are a few things to bear in mind while conducting your research

  • The experiences of instructor of the program
  • Accreditations for programs
  • Course delivery methods e.g. in-person, online, or self-taught
  • Support for students and supervision
  • Course duration
  • Certifications and credentials that you'll get
  • Cost for obtaining certification

What program is best for you depends on the curriculum, the flexibility and method of delivery you're seeking. If you're not sure, get in touch with the organizer of the course to find out exactly what you'll get for your money.

Get the certificate

Once you've selected the parenting coach certification you'd like to complete make time for the training take the tests, pass them and get your certification.

You can use your qualifications for marketing for your website or social media pages, as well as your an email footer that gives your coaching company more credibility and a competitive advantage. If you hold a formal qualification, you might also have the chance to become a parent coach association or organization to assist you in finding clients and professional contacts.

Don't forget that you don't have to obtain the parenting coach's certification or qualification before you start coaching. It's entirely up to you what route you choose to take.

5 of the top parenting coaches skills

Qualification Coach institute Certification specifications Program length Cost
Parent Coach Certification Training Program The Parent Coaching Institute (PCI)
  • Complete 4 Distance Learning Courses
  • 100 coaching hours
  • 2x a month phone classes
  • Readings in addition
12 months $5,800
Certification of a Parenting Coach Jai Institute for Parenting
  • 7 hours of study each week
  • Video classes every week and writing assignments
  • Weekly co-op call
  • Weekly coaching calls for practice
7 Months $4500
Conscious Parenting Method Certification Conscious Parenting Institute
  • 8-10 hours of studying each week
  • Weekly call for group coaching
  • 4 weeks of practical experience
  • Final written assessment
5 months $8500
Parenting Coaching Certification Mindful Kids
  • Three hours a week
  • Complete video lessons
  • A practical internship with two sets of parents
  • 10 pages assignment
12 weeks EUR2,840 (approx $3030)
Parenting Coaching Certification Anu Family Services
  • Six hours a week
  • Live virtual classes every week
  • Assignments for the week
  • Bi-weekly mentorship for instructors
8 Months $3500

Practical experience gained as a parenting coach

Alongside obtaining the right certification or qualification to be an instructor of parenting, it's also helpful to get experience working as a parenting coach before you can begin working with clients.

There's an array of options to get practical knowledge - here's a few suggestions:

  • Choose a valid certification Certain parenting coach certifications provide practical experience as part of the course, providing you with the opportunity to get hands-on knowledge prior to launching the business of a parent coach. It can be extremely beneficial particularly if you've no prior experience in coaching, counseling, or in a similar area.
  • Begin by working with your friends: If you're just starting out as a parenting coach, your very first clients could be your relatives and acquaintances. Make sure you are clear about your level of experience as well as the fact that you're looking to practice coaching them so that they're aware of the things they're about to get into when you even begin.
  • Participate in an organization's volunteer program volunteering is an effective way to gain the practical experience of a parenting coach prior to working with paid clients. A reputable organization might offer guidance and instruction on the job, to help you gain valuable knowledge as you work.

4 suggestions to help you create your parenting coach business

Acquiring education and working experience as a parenting coach is only the beginning, when you are looking to master how to become a coach for parents as well, you must learn how to create your own business and market your products and services. Here are 4 tips to aid you.

Find your target audience

The first step towards creating a profitable business is to know the people you want to reach.

There is a chance that you think "my target audience is parents, evidently". It's true. However, if you're hoping to establish a brand that is successful it is essential to be certain of the parents you'd like to work with and how you will help them.

As an example, let's say you're an expert in sleep-training parenting coach. You'll need to focus on new and expecting parents, not teens' parents, since they're the ones who're likely to be in need of and will require your services.

To help you find your target audience, think about these things:

  • Who is my ideal client?
  • What are the issues they're having trouble with?
  • What are their most important needs and desires?
  • Which demographics are they? E.g. age range, location, income level
  • What are their views and beliefs?
  • What is the solution they are searching for?

Select a business model

Building your business as a parenting coach is also about deciding the way you'll market your services to customers - which includes the type of business method you'd like to adopt.

The majority of parenting coaches begin by with private sessions of coaching for their clients. For example, a parenting coach might charge a fixed cost for an online 60-minute sessions with parents.

While this may be the easiest way to begin your business as a parenting coach, it's not the only method to earn money as a parenting coach. It's also not the most cost effective. Why? Because when you're working 1:1 with your clients, there's a limit to the number of parents you can help and the amount of money you can earn from coaching.

There are three other alternatives to business models:

  • Group coaching: A lot of parents struggle with similar problems - so group coaching is an extremely beneficial way of coaching parents, giving an opportunity to support many parents as well as introduce an element of socialization to your coaching services too.

There's no one right or wrong method to market your services as a parenting coach and you'll always have the option to add to your offerings with additional products or services as you go. For example, when you've earned your name as a parenting coach and you're able to add a membership product to create a brand new revenue stream for your company.

Make your connections as coach

Starting a parenting coach business can be a lot simpler to start if you build a list of contacts. Many parenting coach businesses run by word of mouth marketing and referrals, but there are tons of methods that can be used to improve the visibility of your brand and reach your target audience.

Here are a few methods to try:

Network of parenting experts

Get to know others in your field for growing your parent coaching business. This includes counselors, educators, trainers, industry experts and much other experts.

It is possible to build your network in person and online, including:

  • Events in the industry
  • Conferences
  • Webinars
  • Social media

Be sure to say hello to people - they are eager to get in touch with you. It's simply a the matter of opening up and establishing a connection.

Collaborate with relevant brands

If you're coaching on the internet You can spread the net wide and focus on growing your network by collaborating with companies. Not only does this give the opportunity to connect with a large range of interesting people in your niche, it can aid in the creation of prospects for your business.

Here are a few ideas to work with:

  • Podcast guests: Search for podcasts that fit your field and talk to producers or hosts to see if you could be a guest. Remember to demonstrate your value to the table - including your expertise, experience and passions.
  • Articles and blogs written by guest bloggers: You can find blogs and websites that share the same target market and allow you the possibility of writing a guest blog on their behalf to showcase your authority and generate more recognition for your business.
  • Social media takeover: If you're looking to expand your social media following and reach out to new audiences, consider hosting a social media takeover with a relevant name, influencer or fellow parenting coach. This is a really fun approach to grow your following and win more followers along the way.

Draw on your current network

Do not underestimate the potential of your existing connections and past clients to level up your business - keep in touch and maintain the relationships that will lead to additional leads later on.

When you've built an established clientele You can request testimonials and reviews to be used as proof of social media on your social media and website to help build confidence with potential clients. when they are able to learn about the success stories of your previous clients and are more inclined to want to use your services themselves.

Be clear about your mission

The trick to advertising your brand, whether you're an individual or an organization with global reach is to be clear on your brand mission.

Your mission statement for your brand conveys your goals, purpose as well as what you expect to accomplish as a parent coach.

  • What do you want to be able to offer parents help?
  • Why are you working the way you are?
  • What do you want to achieve?

If you are able to communicate clearly defined messages and an established an understanding of your values and motivations and values, then you can directly communicate to your target audience online. Whatever you decide to do, you can always come back to the core idea in your advertising.

Let's look at an example

Crystal Haitsma's coaching firm can be based around the simple idea of "Helping you parent calm, confident kids that you love to be around".

4 successful examples of parenting coaches

Ready to be inspired on your quest to be an expert in parenting? Look at these examples of online parenting coaches who built their businesses out of scratch.

          Great Inside

Psychotherapist Dr. Becky Kennedy built a parent coaching company that sells digital products, including a best-selling book as well as a podcast and online courses. Good Inside, her brand Good Inside offers membership subscriptions to parents with a range of parenting workshops and courses covering everything from toilet training to tackling problematic behaviors.

          Michelle Gambs

After 20 years coaching parents Psychotherapist and coach for parents, Michelle Gambs wrote a book "Stay Away From Option D' to help parents give themselves permission to not be flawless. Her expertise was later turned into the form of a YouTube channel, podcast as well as a four-week parenting course for parents. Her philosophies? "I did not say it would be simple, I only said it would be worth the effort." ."

          Parent Hope Project

The Parent Hope Project is a social enterprise designed by parents for the purpose of helping them build confidence and restore their awareness to help aid their children's mental wellbeing and overall wellbeing. The project was created by Dr. Jenny Brown, the Parent Hope Project provides online coaching for parents, as well as professional training courses for people looking for ways to be a parent coach themselves.

          Consciousness Academy

Author and coach Rhonda Victoor teaches parents how to be mindful and conscious parents, while also advancing as individuals. She also teaches parents about how to encourage curiosity, dealing with advice from other people, and how to cultivate the presence of parents. Victoor also serves as an expert speaker and leader as well as a communication coach.

Do you want to know how to become a parenting coach?

Now is easier than ever to become a coach for parents and begin your own coaching business for parents. From coaching online to digital products and memberships, there's a whole range of ways you can make income from your experience and assist more parents.

If you're eager to get started, test at no cost to discover what you can do.