How much can you earn? Making Online Courses Sellable in 2022? What is the average price for online courses in 2022?
Last updated: 12 August 2022
You've spent years building your expertise in your industry and are now ready to help others. Perhaps you've considered the idea of starting your own online school where you teach everything you'll need to know about your field.
It is possible to ask if making online courses worthwhile or what can you make through selling online courses or just what it will take to establish an online course business. There is good news that starting an online course is lucrative (and we've got a wonderful tool that makes it easier and more hassle-free for you as well).
In this post, we'll share how profitable making online courses can be.
Links to quick-find things we'll cover:
- Can You Make An Online Course Profitable ?
- Methods of Calculating the Profits for Online Courses
- The Most Profitable Online Courses
- Earnings from Online Courses for Free Calculator
- Where Can You Sell Your Online Course
Are Online Courses Profitable?
How to calculate the Profits from Your Online Course
There are many factors to consider when calculating the revenue and profit of your online course. Here are a few factors to consider:
1. Price of the course
The price tag of online courses can range between $10 and more than $1,000. If you're going to sell a course for greater than $1000 The value of your course must be huge. In the case of an online course business might include a long-term program that allows students that provides in-depth information about a skillset that helps people land jobs in their industry. Or if your online course is on the lower side of the spectrum, maybe you've created online courses of a brief one-hour duration that dives into the basic essentials of your field. The more value you add to your class, the more the price you'll be able to charge. The awarding of a certificate after completion will also increase the revenue you earn on your own online courses.
2. Your marketing plan
A few course authors have spent long hours building an audience via social media , or through their own blogs. It's easier to sell online courses for people like these since they're making money from their existing community. Course creators that don't have an audience will have to either locate someone who has one or identify their own market. Fortunately, both of those alternatives are very simple. One option is that you could advertise your course on a course marketplace (however it's only a good option in low-cost courses). However it is possible to find your own audience via advertising on social media. By doing this second strategy it will allow you to own your audience via an email database to market to them through different courses later on. Additionally, you'll have greater control over the course cost and won't be subjected to promotions from a third-party platform.
3. The value you bring
Should someone purchase a course from you? It's a fantastic way to learn but people still want to learn from someone who knows more about the subject than they do. It is essential to make clear in an online course promo video why you're an expert in this subject. If you own your own website it is possible to share the things that constitutes an expert in your field, how much revenue you've made within your industry and customer feedback from people who've completed and learned from your course. The addition of social proof on your site is an excellent way to showcase your value to others.
4. Who's paying for it?
In the process of determining the business model for your class, brainstorm who your target audience is. Is your target market someone who has a small amount of money or is the course being paid for from the school's office? In the case of giving a class about learning to code in a specific programming language, the company could provide their employees with the funds to learn that skill set. It's commonplace for courses with higher values that exceed $1000. Or is your course targeting people who are looking to earn income by studying your skill set? The budget of their target audience might be less. Also, beyond the data on the demographics of person to buy your course take into consideration what a company might pay for this education as this could enable your to make more money because businesses make more than the average person.
5. Market demand
You can make selling online classes profitable by understanding how much market demand there is in your field that you are an expert in. This can be done in many ways. You can look up the value of a topic to determine if it is something that is worth investing in. You can view course marketplaces to see how many people have reviewed and how many students has received on that subject. Also, look through the groups on Facebook for your area of expertise and observe what kinds of questions come up, these can help you identify the most problematic areas. Make online courses that resolve a challenge that you are dealing with to ensure you're offering value to the community. Also, you can look through critiques of an online course to determine what type of key details people would like to see competitors' courses had.
6. Your content quality
The last factor for helping to calculate your revenue making online classes is quality of the content. Content quality isn't just about what's in the course even though it's clearly crucial too. Also, it's the way in which course creators, were you entertaining or boring? Do you manage to keep the interest of the students during the entire course or do you let it drag for? Did you record an entire screen or did you make use of the highest quality camera? How long did you spend in a slide (which may cause boredom). Were your course lessons too long that it was a drag? Or did you have many small lessons that offer a lot of value?
The most profitable online courses
You can browse through the online platforms for courses to find out which courses are promoted are most popular, which courses with the highest number of students and reviews. These are the most profitable online courses you can sell this year.
1. Development
On Udemy there are online courses in development with prices of over 100 dollars. A lot of popular classes have more than 1,000 students some netting over 40,000 students even. However, marketplaces typically charge less for online courses because of competitiveness. Brainstation, an online course provider, can charge up to $4,000 for a development course. It is offered in a week-long schedule, that includes instructors who live. Having a live vs an ongoing course could also change the cost of the course.
2. Business
From accounting to marketing, you can earn money from making money selling online courses on various subjects related to business. A lot of people use online learning for learning how to start a business, manage it, and grow it. So starting an online business providing courses within this field is viable. Udemy courses in marketing tend to cost just over $100 for students and popular courses generate over 1,000 students. Brainstation is charging $3250 for a flat rate of their digital marketing online course. Classes are capped but they still earn a good online course revenue.
3. Office
Online courses on Office products and programs can be a viable option. There are courses that you can sell on Microsoft Office products like Excel spreadsheets, or on how to utilize Google products or SAP, SQL, or Python. The more sought-after or complex the item is, the greater chance you'll be able to sell an online course on the product. Your online business can charge about $35 for the Excel course and you can generate tens of thousands of learners or even make an online course available on your website, and then charge more. Additionally, you can upsell your course with pre-built spreadsheets which you offer on your site.
Free Online Course Earnings Calculator
You can make money making money selling online courses, but how much money you earn will depend on various aspects. We invite you to try our free online course earnings calculator below to assist you in determining how much you might make, based on a variety of aspects.
Landing Page Visitors/Month: 10
100 000
Conversion Rate: 1%
15%
Course Price: $1
$1500
Potential Monthly Revenue
0
Annual Revenue Potential
0
Where to Sell Your Online Course
Like we mentioned in the previous section that hosting an online course on your site will allow you to decide what you earn as well as control the audience you are able to reach, and remarket to them with different products, too.
The most successful platform to build your online courses on is . Why? Because it has an Free Forever plan with just a transaction cost, which makes it the cheapest platform to sell courses on. If your courses' sales increase, you can remove your cost for transactions by changing your plan.
Specializes in helping course creators make sales of digital items such as online course. The ability to alter lessons in a matter of minutes. You'll be able to add lessons like videos, text, quizzes, assignments, surveys, embeds, as well as other downloads such as ebooks.
You can even drip course content, in case you want to people to take it on a regular basis rather than in one go. Plus, most experts want to offer more than courses. This means that you can offer coaching services, monthly subscriptions, digital downloads, or even physical goods via the same web site. Also, creating a landing pages for your course and services is easy as well.
You can choose from the most effective business models to offer your class to. You can decide the prices yourself the basis of one-time fees, subscriptions, or payment plans to charge your students. It is possible to build your own website or to embed 's course creator on your website. However, if you'd prefer to be without a website, you could promote your course on social media rather than using your course's description.
FAQ
Which course online is the most effective for earning?
Online courses about popular topics or that solve a huge pain point are best for earning. The topics could cover Web development, business and office software such as Excel or Python.
Which online course is best to get a job?
Courses online that are related to an expanding field of study are the best for getting the job. Online courses about cybersecurity and internet development, business marketing, and other well-known and growing industries are good alternatives. There are other options to pick from than just this simple list.
How can you sell online courses profitably?
You can sell online courses profitablely by hosting them on the platform with a Free Forever plan. It is possible to promote your course through your website, via social media, or via paid ads. The best part is that you get to own your target audience unlike the marketplaces for courses. This means that you are able to re-market to customers whenever you release a new course or course.