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How do you create a loyalty Program with WordPress (7 Strategies)

Jul 7, 2023

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One of the easiest methods of increasing your customer retention is to develop a loyalty program. It can however be lengthy. In addition, if you're very tech savvy it can be difficult to have a clue where to begin.

Fortunately, it's simple to create a loyalty program through WordPress. You are able to create several levels, develop an points-based system that offers VIP deals to the most valuable customers, and much more.

In this blog this article, we'll take a deeper study of loyalty programs, and discuss the tools required to create one. Then, we'll explore seven methods to develop an incentive program that works with WordPress. Let's get rolling!

An Introduction to Loyalty Programs

  • New members are rewarded for signing up to an account
  • Reward existing members for renewing a membership
  • Give students perks if they complete a course or earn an average score on a test that is above the threshold.
  • Offer a reward to customers who come back to make a purchase

That sort of thing.

Concerning the final technique, a popular method allows shoppers to earn points with each purchase.

Rewards could be any number of different items. These could be free goods and early sales access special coupons, points, badges, and whatever else you are able to think up.

In the end to it, rewarding customers gives them an incentive to make a purchase, renew a plan or join.

That is to say, loyalty programs yield a profit.

In this case, for example, you could develop fun contests or games in order to offer participants the chance to accumulate higher points. In this way, you will be able to differentiate your company from your rivals.

Not only that, rewarding loyal shoppers shows the importance of customer support. This is a fantastic method to thank them and express your gratitude. This means that you'll be better able to build strong relationships with customers.

The Tools You'll Need to create a loyalty program

Before you get started Here are some easy-to-use tools that you can utilize to build your loyalty program swiftly and efficiently.

WordPress

WordPress is an open source content management system (CMS) which is ideal for creating and publishing media.

Because it's simple to use, it is the most used CMS in the world. You can install WordPress your self without cost.

Once you've got WordPress setup, you can use it to create a business website (and a loyalty program). Since WordPress is super flexible, it lets you add blog posts as well as landing pages, digital images, files, coupons, and much other.

Once you have installed WordPress You can then add plugins that will expand the capabilities of your site.

is pretty much the gold benchmark for managing and creating a loyalty program on WordPress. It's quick and easy.

MyCred

MyCred is a gamification plugin which seamlessly integrates with . It enables you to create loyalty programs based on points, which are certain to be entertaining and engaging for the audience.

How to Create a Loyalty Program using WordPress (7 Strategies)

Once you've got all the tools you require for your business, let's have a glance at the 7 easy (but powerful) ways to set up your own customer loyalty programs using WordPress!

1. Create Program Levels

A great way to create your loyalty program is to use different higher levels. This is called a tiered loyalty program.

There's no reason to be surprised that tiered loyalty plans are so popular, since they have the benefit of a 1.8-times greater ROI (ROI). It also allows you to identify and segment your most valuable customers.

Programs that are tied also offer the benefit of generating an atmosphere of fear, which may encourage customers to go for the top standards.

Still, it's a good option to make your programme open to all (at least under the surface). In this way, the people who aren't able to afford excessively can still join.

You can build this kind of loyalty program structure with ease. To get started it is necessary to set up various membership options.

Users have the ability to upgrade and downgrade between your program levels. This also makes it easier for users to evaluate the various tiers of benefits and perks.

As an example, clients in your highest program tier may receive bigger discounts, or even receive free products. Lastly, it's a good suggestion to create rules to restrict access to content on your website.

This feature is useful if you plan on offering premium content within your program like webinars, articles or even courses.

2. Install a Points system

Setting up a points system enables customers to gain recognition and receive rewards in exchange for their hard work. Although points are an excellent alternative, you may consider rewarding customers with rank badges, badges and other.

One of the reasons why this is so effective is that it makes your programs more entertaining and fun. For instance, you can set up leader boards so that participants can show off how many points they've collected.

Plus, there are many different actions that can earn points through your website. As an example, you could be able to award points whenever you create a new account or when an existing member is renewed.

3. Create a Referral Program

Additionally, it allows you to establish intimate and lasting connections with your customers. For you to start your referral program, it's best to make use of a platform such as Easy Affiliate:

After it's been installed, you'll be able to utilize Easy Affiliate to generate referral URLs for your participants. This way, they can use their own custom affiliate URL to their referrers, and you can track who actually purchases or enrolls in the program.

You can then offer members a commission, or a flat rate per successful referral

In addition, if you're rewarding members in other ways then you could adjust the amount in the range of "0". For example, you can give members coupons as well as premium content or loyalty points.

4. Add Webinars to your program

If you are able to reward customers with monetary gifts and discounts, you might prefer to provide something distinctive. For instance, you might set up a tiered loyalty program that allows your most loyal customers can access premium content.

If so then webinars can be one of the most engaging types of content you can provide. This format provides you with the opportunity to inform and excite your audience. Additionally, the live-in-person nature of webinars can allow participants to build more personal bonds with your audience.

Furthermore, it's a very flexible strategy. Because you choose the time, date as well as other specifics, you'll be able to choose the one that is the most effective for you. If, for instance, you're an influential social media person with a 9-5 job it might be more beneficial to have to have a live Q&A during the weekend:

In contrast, if you're an industry expert You may want to hold conferences, too. This is where you'll be able to record your presentations so that they're available anytime of the time. This will make it easier for your customers.

5. Create a Members-Only Podcast

Podcasts have been growing rapidly in the past few years. For instance the number of people who listened to a podcast during the year 2021. What's more, this figure is expected to reach 100 million before 2024.

Therefore, a podcast might be a great option to add to your loyalty program. With , you can configure the program so that the most loyal customers unlock exclusive audio-based content.

This is a free plugin that allows you to automate the entire subscriber management process and build a vibrant community. For example, you can set up your loyalty program to ensure that when a customer signs up, they'll automatically become a subscriber to the podcast. an individual subscriber.

6. We offer VIP deals

Non-monetary rewards can be highly effective, but you might prefer financial rewards in order to entice customers to join the loyalty programs you have. If paying an amount of commission isn't feasible for your company, you can always provide exclusive VIP offers:

Furthermore, to keep members active, you may hand discounts to those who earn some amount of points. Additionally, you could give customers points when they move into the next level of your plan.

7. Create a Library of Resources

A resource library is an excellent method of organizing and storing many materials to your members. If the content you have is easy to access, locate and access, you will have a an excellent User Experience (UX).

In particular, you might want to compile digital materials like eBooks, webinar recordings blogs, recipe posts, recipes, checklists, guides, and many more. In this way, when your customers log into their accounts, it's quick and easy to access all of your resources:

For the first step for your first step, you'll have to set up a custom website using WordPress. This is the central point for loyalty program members, containing all the relevant materials.

Conclusion

To recap, here's how to create a loyalty program for your customers using WordPress:

  1. Create a points system using MyCred.
  2. Begin a referral programme with Easy Affiliate.
  3. Add webinars to your program.
  4. Start a private podcast.
  5. Offer VIP deals.
  6. Create a resource library.

Are you having any concerns regarding how you can create loyalty programs using WordPress? Tell us by commenting below!