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How Do I Make a Video Podcast | Video Podcasting 101

Jul 28, 2022

It's becoming increasingly difficult to find a firm that hasn't taken on the idea of podcasting. Podcasts can be a great way for connecting with your clients and drive more traffic to your site. They are, however, frequently do not work due to insufficient amount of time or resources.

If everything you require for the beginning of a podcast is in place, then the creation of your own show, it is more manageable.

As per Edison Research, overall listeners to podcasts grew 37.5 percent from 2017 until 2020 and is expected to continue growing over the next decade. The number of podcast listeners isn't the only factor that is growing. The number of podcasts available on the market has exploded in the last couple of years. There could be as many as 43 million episodes that are available on all platforms at the time in January 2021. For those thinking of beginning their own podcast, the first stage is to figure out methods to distinguish yourself from the sizable crowd.

An easy way to achieve this is by using video-based podcasts to complement your podcast that is audio-only. While only 1/3 of podcasters choosing to record videos alongside their audio recordings, creating an engaging and appealing video podcast can be the quickest way to gain an listenership.

Let's get started.

What exactly is a video-based podcast?

There are many variations however a video podcast is just one of the more traditional types of podcasts that use video  and not audio. Podcasts that are video can be broadcast live or recorded or recorded, and may be as straightforward as a "fly on the wall" video that is recorded in the process or incorporate additional visual elements such as animated tales or storyboards.

The audio podcast and video podcast Advantages and drawbacks

In comparing video vs audio podcasts, it is important to weigh a variety of factors, such as the purpose of your podcast and preference for the format. Audio and video podcasts have distinct advantages and disadvantages.

One of the most significant benefit of audio podcasts is the convenience that it offers listeners. Listeners to audio podcasts are able to listen at any time, and enjoy them while engaged with different pursuits, such as taking the bus to work, or exercising at the workout routine. Video podcasts demand that users be fully engaged with the material, limiting their popularity in comparison to audio. But there are instances that the entry barrier is yours as viewers are more engaged than listeners due to of the concentration needed to absorb the material. Videos also ensure that everyone's eyes are focused on you!

We recognize that video production could be somewhat daunting for the uninitiated, but with the proper equipment and software, the process becomes very simple.

Video podcast software

Video podcast equipment

It's possible to create an entire video-based podcast using your laptop . There are other devices for video podcasts which can bring your podcast to the highest step. Below we have compiled the checklist of video-related equipment to aid you with your preparation.

Video podcast equipment checklist:

  • High-definition camera, or multiple camerasSome podcasts employ a multi-cam strategy to video podcasts, often in order to record multiple perspectives of interviews that are taking place in the studio. While it's by no way required to use multiple cameras, it can make for a more interesting and visually pleasing experience for the viewers.
  • External microphoneThe final analysis perhaps the most important element in an audio podcast is the sound. To get the highest quality audio and most clear, crystal-clear audio it is recommended to utilize an external microphone. suggested. External microphones are easy to use and will enhance the experience of your viewers.

Different types of video podcasts (and some amazing examples)

"In-Studio" interview

The video podcast, which can be described as an "in-studio" interview takes place in a single room, with two or more participants. The studio used for the interview could be one for professional production or, commonly an 'DIY' home studio.

In the next section, we'll examine how they used an in-studio video broadcast in order to encourage viewers to participate on 's own content production.

Talking heads

One of the most common types of video podcasts nowadays, particularly due to our dependence on digital communication, is the 'remote interview'. Remote interviews are when the hosts (or hosts) conducting interviews with guests using video software for conference calls. This type of interview is beneficial when hosts of podcasts and guests come from different regions, as it allows an interview to occur from the comfort of each participant's home. As the world has gone more and more remote, these forms of podcasts are now becoming increasingly prevalent. Podcasts with remote locations and provide hosts with the possibility of talking to people they might otherwise had no chance to reach, have been an absolute pleasure to watch grow over the past couple of years.

Static image

Video podcasts that feature just a static image are the least involved of all available alternatives. These podcasts are generally simple podcast recordings that is played on an image which is the only or the sole animation. Often, it includes the logo of the company or podcast being discussed. While static videos can help you connect with people who aren't on your radar (on Youtube, , and other video platforms) however, these types of formats don't draw attention and engagement like the other options featured here. They are, however, an excellent entry point into the world of video storytelling.

Footage + audio

The type of video podcast features spoken words that is set against visual images that is either animated or live. They typically include a picture of the issue being discussed between the participants, with video footage from the stock market or animated clips.

In the above image, we see the fact that the StoryCorps podcast makes use of animated video to illustrate a podcast host conducting an interview with her father.

Internal video podcast

Example of an internal video podcast from

Internal video podcasts could be like talk shows that are geared towards a huge corporate audiences. Think of accounts management teams sales teams, customer service teams as well as other teams. For example, 's technical proof HTML1is an ongoing show featuring the engineering team for sales that reviews product enhancements along with technical advances as well as the tools available to help clients-facing teams.

Internal video podcasts can be an effective way of connecting with teams through a secure and secured channel. If you're seeking inventive ways to pass on the knowledge of your team, to engage distant members, or to help create the community of the company, and enhance the image of your company An internal video-based podcast may be the best alternative for your staff.

How to create the audio-based podcast step-by-step guide

The steps needed to create the video podcast are fairly easy once you've got the necessary equipment for making videos, which includes software and tools in place. Here, we outline the five steps required to start your podcast in the first place:

1. Decide the type of podcast that you would like to create.

Deciding on the format your podcast should use is based on what you intend to achieve and the audience you want to attract. It is, however, reassuring to know that regardless of the format you select it's fairly straightforward to change to a new podcast or format at any time.

2. Make or film the clip which you'd like to add.

3. Make the video editable, and then create a unique thumbnail.

4. Upload your video.

Uploading your show to a hosting platform is the primary step towards having your video show online however it is just one of numerous options for the sharing and promotion of your content.

5. Make sure to share and promote your own video.

Video creators who are successful recognize that success in the digital world doesn't end with upload. To increase the visibility of your video podcast the creators of content should take advantage of social media in order to expand the reach of their content on different platforms. This allows them to effortlessly share their uploaded content across the social media sites and even include the free template to create videos and launch a new episode! Check it out below:

Are you ready to take you game to highest level? Take your video podcast live

Lights, camera, podcast!

If you've always thought of starting your own show What's holding you back? With the right knowledge, the software and an area that you're passionate about the possibility of creating a truly amazing video-based podcasts is close available.

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