How Asha Downes developed her idea that is a natural expert on hair, founded on self-acceptance, and the science of |

Find out the ways Asha Downes transformed her naturally-inclined hair-loving experience into a coaching and education business built on self-love and radical kindness, study of the scientific method and also the latest research.

Since her earliest days, Asha Downes dreamed of having long hair. Her hairdresser was a fan of playing with friends, and playing around in different hairstyles, however she kept receiving the same message that it was impossible to cut her hair that had been textured by Afro to the length she desired.

The world changed drastically when Asha was entering the last phases of her teenage years. While browsing YouTube she came across another artist with the same hairstyle that had natural long hair. Although everyone thought that this wouldn't be the case, the hair of the creator was healthy and healthy. Asha realized that if her creator could do it then she was able to achieve it as well.

Presently, Asha runs Naturally High Hair, a company that aids women to grow their natural hair with personalized training as well as informative courses . She won 's 2022 Fall Creator Fellowship, and we were awestruck by her kind and holistic way of looking after the customers she works with. Additionally she's on track to attain the highest degree of trichology certification to further increase her expertise regarding her specialization.

This is the tale of how Asha made her passion an educational and coaching company which is changing the hairstyles of women -- and lives -to the best.

A passion project transformed into an innovative company with authentic

When Asha began to gain knowledge about healthy hair, and natural ways to maintain her hair, she was not alone. one. Women from all over the world were documenting their personal hair-care journeys. She recalls "This was before YouTube became the business space which it is today and people were sharing tips, recipes, experiences along with their successes."

"It was an eye-opener to listen to that there are so many Black women experiencing similar experiences regardless of their location throughout the world. Everyone is having this feeling, and it is being given a known name: the naturally-haired movement."

At the point that Asha began thinking about sharing her story with the world and tell her story to the world, she found herself attracted to YouTube since that's where other artists from the same space were doing their work. "I wanted to join the group," she explains. "I did not know what direction I wanted to go in. I simply wanted methods to participate."

Her channel Asha documented everything in her attempt to comprehend the best ways to take care of her hair naturally. This was an obsession for her and became an obsession for her as well. Asha was dedicated to sharing her true herself. Fans loved watching her videos , as she shared her story, and through the years, her YouTube channel and Instagram account have grown.

"While I was recording my experiences from the initial stages of my journey but I didn't pay attention to the footage or viewers," she remembers. "It provided me with a chance to share my experience using my hair. People who saw it were interested and wanted to join in."

Since Asha's reach on social media was growing and her process of creating content was more structured. She also came up with of possible sources to assist the people who follow her.

At the same time, Asha was working full-time and living in different nations across Europe. Her studies included positions related to hair for large companies, however they didn't feel as she desired they would.

Asha began her work as a journalist to share her own personal experience. Her positive and honest videos were a hit with the people who watched them. They discovered that she was able to leave an impression. The knowledge she gained about potential ways to make money would allow her to invest to her viewers as well as enhancing her skills. She was certain that her dream project would become an opportunity for business If she was able to give her full attention. Everything was then in the right place.

Asha was heading to work in between trips to the Caribbean when the pandemic forced all of the world to stop functioning. There was nowhere to go to, and there was not a moment when this situation appeared to be a signal to be involved.

"There was no opportunity my path to pursue what I was passionate about. In lockdown I could have my own ideas, and I chose to make my own opportunities."

After that, Asha began her work.

The possibilities of a basic launch

Asha initially planned to market products to help with hair health physically, but she was questioned by a close friend regarding her website, which was a huge one. He advised her to instead give individualized advice. This idea, coupled with the difficulty in sourcing products in the midst of an international pandemic, brought Asha online.

Her first product was a one-on-one consultation on building a regimen. It was initially not a reaction the same for all clients who were interested in her service, and that's why she designed the launch plan to be simple. The application she created was a Typeform application, and she added a hyperlink to Instagram together with the description of her coaching service.

"I talked about my work and asked people to apply," she shares. "I received over 200 applications. The only reason they were interested was to be coached by me and not have to pay cash, but they sent me their emails and told me about the hair issues they had. Then, I reached out to them , and gave them a booking request form."

It's a fantastic way to try out your idea without making an upfront cost. Asha experimented with her ideas in the market , which is readily available and analyzed how much enthusiasm she received from her intended audience.

Thanks to programs, they helped in understanding what her customers want through putting the information in the words of clients. She also increased her list of email subscribers. People who believed they were perfect were her first customers and she proved the feasibility of her plan prior to the duration and expense of the launch of a massive campaign.

Asha began to visit with customers. She soon realized that the needs of clients' required exceeded simply providing products for hair care and establishing custom hair care routines.

"I discovered that this job involves more than just choosing the top objects or patterns. It's a must to perform a practice in your mind."

"There's an important connection between self-acceptance and being able to have your hair length and healthy for the first time. Hair may be preserved but then damaged. It's a dying fiber. It's impossible to make it come back. therefore, anything you do to your hair is remembered by your hair and can influence the hair's future."

Based on this knowledge, Asha shifted to a more holistic approach to focusing on hair acceptance and self-love .

"One one of the main tenets in my programme is the concept of radical kindness. To feel gentle with your hairstyle it is important to acknowledge that it's. You must remain mindful of it and be comfortable with the fact that hairstyles have a particular style. It was at this point that I realized there's an interplay between self-acceptance and self-acceptance. is radical and softness in keeping your hair in good condition, and hair will continue to grow."

Being attentive to the needs of her clients helped Asha in expanding the contents of her coaching sessions as well as establish the framework of her company in general. Working with clients Asha realized that one-time coaching can be advantageous for those who have an excellent connection to their hair. It was however not efficient for those who had to be more responsible.

This inspired her to create an extensive coaching program known as Longer Lengths(tm) and provides ongoing support over a prolonged amount of time, and also helps clients to develop healthier behavioral and psychological habits to maintain their hair.

Today longer Lengths(tm) is the most highly rated coaching service as well as her primary method for working with clients in a one-on-one manner. To accommodate customers of all levels of hair growth Asha provides a 90-minute Grow Your'Fro Long Hair Crash course. .

Asha sells her on-demand training course as part of an annual course that allows customers to get fast wins anytime. In addition, she also offers groups of longer Lengths(tm) customers often all through the entire year.

A carefully planned mix of programmes will be an ideal choice for those offering the services of coaching. Self-service solutions are cheaper and scalable, giving customers the opportunity to discuss their needs to you prior to making a bigger investment. The most expensive 1:1 solutions will be the best choice for those who want an intimate interaction. It allows you to connect to a larger number of individuals who belong to the group you want to be in.

In the next installment, we'll look at Asha's strategy for overcoming obstacles in her business and creating a stable firm that's aligned with her enthusiasm and also her client's needs.

Tips from Asha to break free of the obstacles

Every company has its ups and downs. But Asha is able to face her challenges head on. Her secret to achievement? Seek help from experts to combat an imposter syndrome. Then, be yourself.

Asking for help can save time.

"I know that I don't know all the solutions."

"I realize that I don't fully understand the issue... speaking with an expert can assist me to sort out my confusion, and also help me avoid spending the time. This is why I put most importance to the wisdom gained by this type of expert."

Do you need help with your business , but aren't exactly what to do?

Finding evidence will help us face the imposter syndrome head on

The initial step is to keep an optimistic pace. "I keep a note of everything good I've accomplished," Asha elaborates. "I keep a record of my successes, and I begin to educate my brain to concentrate on positive experiences in my own existence."

In order to build your own personal stellar track record, you need to set up a folder on the personal computer. There, you will be capable of saving five-star reviews as well as positive feedback from clients. If you're feeling down or struggling with your feelings, go through your folder and think about how great you're.

Second, make yourself an expert in your area. According to Asha, "Another way to battle the"Imposter Syndrome" is being completely absorbed by your services. I'm fine with being in love with something to the point that others consider it to be bizarre. I have a huge library of info about hair. I'm constantly reading on hair, hair sciences , and other topics."

Investigating your area of experience and expanding your knowledge will reduce stress. It is possible to do this by doing conducting your own research, experimenting at the comfort of your own home, or spending the time in obtaining higher education certificates like those earned by Asha .

In the course of talking to her accountability coach about her incident, she discovered there were no specifics that made it difficult to record during the present time. The script for the video was not fully developed, and the purpose was unclear. After she had defined her objectives, after which she re-watched the film for adjustments and improvements as well as the feeling that was associated with Imposter Syndrome dissipated.

And now, Asha asks herself, "How can I structure this project so that even when I'm feeling those emotions, I'm not unwell? What is the reason I'm making this film? What do I hope for viewers to do after watching the film? When I know that it's more comfortable to endure the discomfort that I'm experiencing."

Imposter syndromes are an inevitable part of being a creative but it doesn't have to be a dealbreaker. According to Asha she says "The positive aspect of dealing with this is that it helps you to grow into someone that is not prone to getting stressed out."

Take note of the characteristics that make you unique

Find out the traits that can help to make you appear imaginative. The ability or characteristic that you possess helps you stand out from the crowd and helps your business connect with more clients.

"Apply yourself to the project and get it done," Asha says. "And you can continue to expand your skills within other fields, resulting in a distinctive approach to what you're working on. In my situation, I provide consultations on German as well as Spanish."

Asha is also a researcher with a background, which lends her work a unique scientific twist.

"Don't be too focused on the particulars of what other players within the arena are up to. Create your own perspective and use your unique strengths that make you distinguish yourself."

If you need help debating imposter's syndrome, and then sharing your unique skills and qualities, you'll soon begin the process of developing a business that you're confident about .

"Follow the path you've always wanted to follow. It's a joy to have developed this program which requires acceptance of oneself and being able to relate to the research of hair science, cosmetics science and responsible to hair health as well as overall health as well as to integrate all of it into one."

This post first came up here. here

This post was posted on here