Guide for professionals in production on creating and recording an educational program

Jan 28, 2024

It is a fact that designing online classes requires a lot of work. It is a time-consuming procedure, particularly when you have to create many instructional videos. What can aid in reducing the complexity of the course's production and design? The art of storytelling
   
    Elise London, our video expert who helps us develop all our courses in-house along with marketing. London explains that the key to creating a captivating online course is by using narratives in the planning process and when delivering information.
   
    Finding the narrative of the problem in your course and structuring your material with the method of telling a hero's story can make a difference. This is the steps you must do to develop, plan and manage an efficient online video training course. The course contains all the necessary equipment.

Jump ahead:

Select the perfect subject to cover in the online class that you're taking

There is no need to come up with an original, innovative, out-of-the-box idea to design your own online learning.
   
    Choose a topic that has already gained popularity. Knowing the objectives you have in mind and the target market will help. Here's how:

Learn about what's resonating

Make use of data measurement tools such as Google Analytics to find high-performing books. There may be an eBook on a particular subject that has performed well? Consider expanding it into a detailed video course.
   
    Also, you can look through your email list to find topics individuals would like to know more on. Send the same survey out to your accounts on social media (if there is an active user base using those accounts) as well as to any communities that you are involved in.
   
    The goal is to identify a course subject that the students would be interested in.

Don't go too deep. large.




    What do you need to consider? Examine the feelings people feel when they are confronted with the subject.
   
    You can inquire:

  • What kind of confusion are we experiencing in their efforts to resolve the issue?
  • Are you experiencing feelings that seem overwhelming? We must help you overcome these feelings?

If you are considering live streaming, for example there are many answers to the questions that arise when people start the first stream. One of the topics for a class could be "How it is easy to establish live streaming so that you're not overwhelmed."

The title of the course

When you're considering titles for your class think about the emotions the audience might have in relation to the issue you're trying tackle and include that in the title.

The design and structure for the course online

Elise suggests using the hero's journey in order to design the online learning course. This would include:

  • Helping students solve the challenges faced by students. Find these by responding to questions asked by students on the subject of their class.
  • help them conquer difficulties and come up with solutions to overcome them. The subject is divided into modules as well as videos that each of which can answer a particular question.
  • leaving them with the promise of change. Offer additional resources, such as checklists, templates and other forms that help students in applying what they learn.

Find out how to determine your students' requirements and concerns to organize and plan your training:

Learn about the questions that the people you are targeting might ask

Instead of making assumptions follow these steps:

  • Explore Reddit along with Quora to find a list of the most frequently requested.
  • Surveys and one-onone phone calls to the students seeking direct answers to their questions.
  • Answer calls of customers from support and sales teams to answer common queries.
  • Visit the index pages of Bestsellers on Amazon for a deeper understanding of the questions they are required to address in relation to education.

If you've held webinars about this topic, you can take a look at some questions people have requested to help guide your research.

The subject matter of the course could be broken down into buckets

Woman recording herself with smartphone. Image reads, "Concept > modules > video lessons"

Consider the issues and concerns of the public and then break your subject into narrative units which are built upon one another so that you can reach the next stage for the learner.

"Instead of telling you 'We're going to show you the basics of using Interactive Studio' (which is too general and difficult to comprehend) instead, you could say "We're instructing the beginners intermediate advanced intermediate, advanced and advanced capabilities. It's how you can tell if the subject is relevant for the class that you'll take in one of three classes." Elise London, Senior content production manager

Put "disparate thoughts " in buckets. This way, when you're viewing it from the distance it will appear more manageable."

A tip for course structure

Be sure to outline the course structure to meet the students at any point on their educational journey. It's not uncommon to overload and make students confused due to the lure of knowledge (a cognitive bias which assumes that your students know as much as you do). It is important to check the structure of your curriculum to make sure that the curriculum is easy to understand for students.

Create video lessons

  1. Make sure you address your students' issues which are related to the problem and the videos will assist in solving.
  2. Answer the questions by providing solutions to the problem that they're trying to solve.
  3. The content on the video should be reorganized or include additional resources that can help students in making changes.

Video on Demand, with scripts

pro tip

Script generator gif

Shooting your course video content

You'll require tools

For a successful setup and production toolkit to make a productive production, you'll need these things:

  • HTML0's Microphone Cameras (two at the minimum) as well as a three or four point kit to control lighting.
  • Learn Management System (LMS). The software has the video from the class, making it easily accessible to students. Examples include: Teachable, Podia, and Kajabi.
  • . Video hosting platform with zero ads to host editing or recording, in addition to incorporating interactivity in educational videos which are then transferred into your LMS.
  • Teleprompter. Display device that display moving text on screen. It makes it much easier for people using the screen to capture videos.
  • Music pedal. It's a cost-effective and foot-operated keyboard which can be used to change the direction that displays screens.

Making the perfect video for you

Elise suggests:

1. Don't use lighting sources that are overhead, such as fluorescent lamps.

They can create dark shadows that can be visible over your face. Fluorescent bulbs' lights can flicker occasionally and create the appearance of green while altering the quality of your video.

2. Record without natural light

The lighting conditions in the natural world can fluctuate throughout the day and should you happen to film for a prolonged period of time and the lighting quality won't be constant, Elise warns. Also, this is a concern when you wish to alter portions of your footage from one to another video.

3. Set your cameras at different angles

The second camera can't "just add spice to the editing (which is helpful even if you're using scripts or have the ability to do everything into one shot) as well as aid in keeping viewers looking at the face of the instructor."
   
    "More importantly, a different camera can be used to conceal cuts," Elise adds. "So when the content you're sharing does not come out in a single image and you want to hide it, the technique by to make the editing covered up can be accomplished through B-roll or cutting into a camera."

4. Clear background, devoid of obstruction

Avoid bright colors such as magenta, orange, and yellow, because they can reflect color, and could be distracting for the viewers. Choose neutral backgrounds including dark blue grey or a soft white. These shades are great for photography and are comfortable on the eyes.

Recording your online video course

The process of recording can be quite stressful. If you've invested your time in planning and preparing the course, recording isn't an issue.

5. Always utilize the Teleprompter

Teleprompters can keep you from being stuck in a screen freeze while you attempt to decide what which is the next step.
   
    This makes recording easy and reduces editing time "it can also enable you to maintain eye at your camera while you're looking at the screen of the teleprompter" According to Elise.

6. Use a pedal to change the music between slides

"Instead of a keyboard or a clicker visible to your fingertips, think about using the music pedal order to switch your slides[. It's actually a USB Bluetooth keyboard with a left and right. It does not have to look to find the mouse or keyboard in order in order to operate it."

Editing videos at any time

Trim your footage to ensure clarity and to provide viewers with an enjoyable experience using these suggestions:

7. Edit your text ruthlessly

8. Incorporate B-roll in your plan to improve your participation

One way to spice monotonous video by using the use of a talking head is to rotate cameras regularly.
   
    Additionally, you can include animations, graphics, videos, slides from the stock or personal videos that can provide the most enjoyable experience for learning.

9. Interactivity layer

  • Enjoy a build-your-own-learning path
  • Hit the video hotspots below to discover more sources of education
  • Skip between sections that are pertinent to the topic (useful for creating a video onboarding for the workplace)

This means that videos with interactive elements increase viewers' involvement, and increase retention. Also, you can assess the understanding of your students by creating video tests that are interactive.

Do you want to create your own online courses?

A course online that you are proud of by your students can be summed up in the following manner:

  • It is vital to pinpoint your problem you're seeking to solve
  • Making the data into a cohesive narrative
  • Then, it's time to arrange the data so that it's easy to read and understand.

Remember that using right tools will reduce the burden of recording high-quality courses that provide an engaging learning experience.

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