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Create Competitions to Promote Your Member Site

Oct 8, 2023

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If you're looking for methods to increase the visibility of your website of your organization's membership as well as increase the number of people who visit your site, then organising events could be an ideal solution. There are a variety of options to grow your following but giveaways and contests are extremely effective.

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In this post, we'll go over the advantages having a contest in order to boost traffic on your website as well as provide tips for how for you to reach the stage of starting.

Advantages of having competitions and contests

Rafflecoptor Giveaway Tool

Before you begin to explore the tools that can aid you in running a contest on your membership website, here are a few benefits to running an contest.

Affect a broader audience

When your contest entry will require the contestant to share your site via social media, or on any other platforms, extending your reach to a greater number of users is a good motive to organize a contest.

Certain contest management software programs permit you to take entries into contests through Twitter and the sharing of your posts, offering participants the opportunity to take home prize money.

Each post on social media can put your site as well as your membership service in front potential new members or clients. Therefore, it's advantageous to include the social media element in your contests.

Boost Social Media Following

Making your social media followers more actively engaged in social media is a positive objective for each. If you're using social media to let people know about the contest you're running, then inviting them to join your account to take part is an effective way to increase your followers.

In order to increase traffic on websites

A successful contest will increase the number of visitors to your website. There is a way to make it possible to, for instance, invite participants to take part in your contest. It can also serve as the advertisement to participants. Another option is to set up the contest that offers prizes that can be an excellent activity on it's own. Contests that are open to all gives you the chance to connect with influential people as well as influential bloggers, and major players within your sector and also give them the opportunity to present something to the people they consider interesting.

The new strategy for advertising can increase traffic to websites as well as offer the opportunity of turning new customers into subscribers or members.

Increase Your Email List

Membership Site Contests

If those visitors are in you plans to enter the contest, you're ready to set your email software working and start sending out great information to potential customers. When your leads are warm up and you are ready to showcase your services as a member to prospective customers.

Participate in a Discussion

Another option to organize an event is to select the winner from all those who posted a comment on your website. Since comments can spark discussions regarding your blog as well as the merchandise you provide for members, it's beneficial to encourage your customers to post comments.

Promote the Member Product You Offer

The last thing you should consider is it is the fact that a contest will help you promote your program for membership. The method is to create an event that's newsworthy which other employees of your organization will be able to share with their followers, or by having the contest's entry accompanied by promotions on social media in order to help increase awareness of the benefits of having a membership system.

One of the most crucial things to think about before Running a Competition

Before you launch your first contest, there are things to take into consideration. As you begin your competition, it is important to think carefully regarding your prizes.

Are you thinking of offering the winner a major prize or offer runners-up prizes also? A reduced or free access to your account as a member could be a good option. If you'd like to promote your contest to existing members, it's time consider thinking outside the box.

It is important to ensure that the prize you choose appeals to the people you intend to contact, in addition to something they'll want to share with friends on social media, and to also mention their names on it. You should ensure that the budget you set of prize funds is a good match to your realistic expectations about the contest's outcomes.

The hope is that you will be able to bring more people to your website. If that's the case, it's important to ensure you've established processes for managing this increase in traffic as well as to make the most of the increased traffic.

Load Impact Testings

One other step you must take is set up web analytics in order to monitor the results of your contest. A free program such as Google Analytics could help you determine the extent that your site has experienced an increase in traffic, as well as the locations that people visit from and also the actions that you've observed them performing on your site.

How to Run a Competition on your site

If you're employing WordPress to host your website for membership, using WordPress for hosting your website for membership can be simpler than hosting a normal contest. There's a wide selection of free and premium plugins that are specifically created for this function. What you need to choose is the right tool that will fulfill the requirements you've established. Here is a brief description of some of the most well-known WordPress Contest and competition plugins.

Prizes and Contests offered by Fatcat Apps

Fatcat Contests Plugin

The no-cost prize and contests plugin can be used to create and run competitions that require your participants to supply their email addresses to be in the contest. When the deadline for contests has been reached and the plugin has finished its job, it will choose a winner on random. Thanks to IP monitoring and using cookies it will be capable of stopping fake contests.

Are you looking for an easy, simple method of testing the contests you have on your WordPress website, the plugin you select is a great selection.

Comment Contest

The free Comment Contest plugin assists in the development of discussions regarding your blog's posts. Once enabled, this plugin will allow you to select the type of comments that are included in the contest prior to deciding on who the winner will be. Since leaving a comment can constitute enough to take part in the contest, there will be an increase in participation by people who come to your website.

It's the No Frills Prize Draw Competitions

The free version permits you to begin hosting contests on your WordPress site at no cost. You can upgrade to the paid version as well as offering new opportunities.

Within the settings, you're able to choose the requirements your contestants must do in order to participate in the contest like sending a text message, or responding to the question with many choices before clicking Enter. The winner will be chosen by the contestants in the plugin. It's up to the winner to reach out to the winner in order to acknowledge the award.

If you're trying to make it into the lower reaches of the competition pool by organising contests, then the high-end KingSumo Giveaways software isn't cheap, however it's packed with features.

Final reflections

If all goes as per the plan, however, your competition could result in increased web traffic as well as more exposure via social media and more participants in your contest.

     Have you got any queries concerning running a contest through your site to sign up new members? Please let us know via the section of comments that follow.

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