ConvertKit Review: ConvertKit's most effective (and the most negative) features, as per the 31 clients who have used ConvertKit previously

Jan 7, 2024

In this ConvertKit review, we'll speak to 31 former ConvertKit clients about the pros and cons and why many made the switch to Email.

ConvertKit is a popular marketer's system for email marketing with its founders. It's famous for its builder of graphic automation with templates for sign-up forms, landing pages as well as detailed analytics for audience But are you sure it's your best option?

The following ConvertKit analysis, hear about 31 former ConvertKit users about features they liked, the things they disliked in addition to what made them switch to Email.

Marketing tools for email are among of the key aspects of your online business. It's the way to increase your customer base, communicate with followers, and promote your services and products online. But important doesn't have to be costly or complex.

In this article We share our results and cover:

What are the ConvertKit customers' favorite things most about their tool for marketing emails?

The ConvertKit users who before used the service have experienced issues with their product

Why some of those users decided to switch to the use of the marketing via email

We'd would lovefor you to choose however, we've made sure that we provide a fair and honest review rather than a negative critique of ConvertKit just because we'd like to help you discover the best way to manage your business, whatever you decide to use.

TL;DR

  • The previous ConvertKit users were pleased with the no-cost plans, but the restrictions on features caused it to be difficult to use. 37% of the customers said that the high pricing was their #1 issue regarding ConvertKit.
  • Certain users praised that ConvertKit could run sophisticated automated processes, but others considered ConvertKit as too complex and complicated to manage.
  • ConvertKit has attractive templates available for email and landing page forms. But they aren't simple to modify. People who desired more freedom were unable to do so.
  • 54% of users said that their main reason why they switched from ConvertKit to another was because they needed the entire company (email and website, merchandise and more.) together. Its low cost of living was second most common reason people switched.

Simple automations that can accomplish what you want them to achieve with a full-featured program that is free, and infinite landing pages that you can modify however you'd like. try Email to get started now for free .

What are the most effective features of ConvertKit?

ConvertKit is an email service that allows creators to grow their followers, communicate with their fans, automate their email marketing and generate revenue from digital goods.

Start by creating opt-in forms to email that are embeddable or standalone landing pages to guide people to sign up for your newsletter. When you're ready to send an email or broadcast, ConvertKit has a point-and-click editor for email and a collection of email templates that you can utilize as a base and you could also make a customized mailer from scratch from scratch.

Additionally, you can make automated marketing campaigns with the built-in visual automation tool and add tags and segments to your customers based on their actions (like clicks on links in an email, or buying an item on the internet).

From all of the ConvertKit features These are the features which the 31 respondents to the survey liked most:

ConvertKit has a cost-free plan

ConvertKit's no-cost plan lets you gain up to 1000 subscribers, and you can make unlimited broadcasts. You are able to design as many of landing pages as you want, but you won't get the ability to automate or integrate them on this scale.

However, the free plans are a great opportunity to try out the basic functions of the platform including the email creator tool, as well as the creator of landing pages, before committing to a premium plan.

Create visual automations

ConvertKit is well-known for its built-in visual automation tool that permits you to design precise workflows, routes as well as funnels for your customers. One of the users who has used ConvertKit previously mentioned they appreciated having "multiple kinds of funnels, triggers and tags" that they could use and could use as many segments or tags you want to arrange your subscribers.

ConvertKit excels in the hands of developers who require precise customer journeys that include multiple entry and exit points. It also requires hyper-specific automations to promote the services.

Make pages and email templates using already-designed templates

Other ex-users said they liked how ConvertKit's email editor and landing page creator had built-in templates to create emails, opt-in pages and landing pages fast.

While there are limitations on the things you can customize (particularly in your web pages as well as forms, which we'll discuss in the next section) The design looks good out of the box. The only thing you have to add is text, images, or hyperlinks and you'll get on the right track.

ConvertKit also lets you make personalized email templates that for you to reuse over and.

Tracker and stats data for each subscriber

Another location in which ConvertKit is able to get the best grade is the audience analysis. One respondent pointed out that they liked being able to get "more information on each person who is in my circle, such as their URL as well as the emails they access as well as other details."

A subscriber has access to statistics and score (available through the Creator Pro plan) which means you'll be able to see lots of information on your customers. You can, for instance, discover which opt-in types are the most well-liked in addition to which of your customers aren't interested and which messages have the highest delivery and open rates.

Like we said previously, you may also utilize ConvertKit for creating unlimited tags and segments that will reach your customers to give the appropriate message to the appropriate users.

What were the things that past customers didn't like in ConvertKit?

The former 31 ConvertKit users we spoke about did not appreciate the high cost of their subscription, the complicated automated builder, and the design of landing pages.

The cost of ConvertKit's services is high.

37% of those who've used ConvertKit in the past said that the main problem they had with ConvertKit was the price.

The free plan includes the essential features which are offered to 1,000 subscribers. If you're interested in additional functions, you'll need choose a premium creator or Creator Pro plans.

In both plans, pricing goes up when the size of your list increases. Here are some examples of the amount you can expect to spend on various ConvertKit levels:

What is the primary difference between these two plans?

The ConvertKit free plan (up to 1,000 users) The plan includes:

Unlimited landing pages

Unlimited types

Unlimited TV

Segmentation and tagging of the public

Sell digital products & subscriptions

Community Support to the entire community

With Creator, you get everything you'll need in exchange for nothing, including:

Live chat and email support

Free migration from another tool

Automations

Integrations from third parties

A teammate from another

And with Creator Pro, you get all of the features available in both plans before as well as:

Unlimited team members

The system of newsletter referral

Subscriber scoring

Advanced Reportage

It's good to be able to use a no-cost plan, however it's not the best option for every customer because ConvertKit blocks important features such as automations, integrations and customer support for paid plans just.

It is necessary to pay the minimum of $15 monthly (for the plan Creator which has 300 customers) in order to begin testing automated marketing or seek assistance from your business.

Visual automation is a tool for building is one of ConvertKit's most well-known features, but it's only available once you get on a Creator plan. The tool could significantly increase prices as the list of items you want to include grows.

Automations, funnels and construction can get complicated

As a creator of visual automations, a lot of customers were unhappy with ConvertKit's automated systems as they are too complicated to manage and set up. Some reviewers were impressed by the abundance of choices, however some reviewers cited things such as "UI (user interface) was slow" and "segmentation was complex" as their top complaint.

While it's the case that ConvertKit allows you to build a number of complicated workflows and campaigns with ConvertKit However, the majority of the creators require an application that can make emails and carry out simple automatizations such as welcoming emails, sales funnels, and nurture-based series.

When the process gets too complex it can seem like an overwhelming job. Furthermore, everyone hates going into their email accounts and looking at a myriad of automatisations without understanding the purpose of anything.

Many creators don't want their business to get difficult. complicated, and there's no reason to spend a lot of money for features you don't really want. If you're confident that you'll require specific automations for your particular firm, ConvertKit could be more costly and complicated than is required.

The landing pages and opt-in forms have been designed to meet limitations

There's no doubt about it that ConvertKit has nice-looking forms and landing pages for opting-in to emails, however it's not without limitations on the types of templates you can personalize. One user has said, "I didn't like the constraints on opt-in form I made as well as the pictures were not really viewable."

Presently, ConvertKit doesn't have a option to design page templates or landing pages entirely from the ground up. Instead, you have to alter templates you've already been given.

For instance, if you pick a landing-page template with two columns you're only allowed to include elements (like images buttons, dividers or lists with bullets) within the columns. It's not possible to create extra sections to the basic layout. There are a lot of alternatives to think about if you are thinking of, but it's not in accordance with the design templates.

Additionally, ConverKit's landing page templates are designed to capture email rather than selling items or redirecting people to different URLs. The majority of landing page templates include prominent opt-in forms for email as an option, but you'll need to add custom CSS for removal of the sign-up box from the page.

It's impossible to utilize ConvertKit's landing pages for anything outside of gathering emails Therefore, you could be required to pay extra for a third-party tool to build your landing pages.

The reasons why users are switching to ConvertKit to ?

When asked why that they switched from ConvertKit and ConvertKit to the other one it was the cheaper cost, the simple email creator and the ease of having everything on one place.

is less expensive for nearly all users

If you do not possess between 100 and 1000 customers All Email plans are cheaper in comparison to their ConvertKit equivalents. Below are a few instances of the pricing system that works out for ConvertKit and is based on the size of lists.

Alongside a cheaper cost, Email plans also have extra features for running your company online.

Its editor for email is very simple to operate

Make a design you love? You can use it as a template to use for broadcasts and email campaigns as often as you'd want to.

Within your emails, you can add columns, text, featured callouts and social media links, video clips, CTAs along with files that your clients can download.

can run your business all from one location.

Over half of the people interview (54%) indicated that the primary reason they chose to change from ConvertKit over the other one was that they wanted to be able to oversee everything they did all in one location.

ConvertKit is a great option to send out emails, but the ecommerce features aren't as extensive and there's no site or community tools. A majority of the people we talked to discovered ConvertKit's one-stop solution easy and cost-effective as they didn't need to connect (and pay for) many other devices.

You can change the manner in which you send emails to your subscribers based upon whether or not they've bought an item or joined a waitlist, or expressed an interest in a particular topic. This is without lots of complex tags and integrations.

If you were to build a waitlist an online course you're planning to offer.

If you're using ConvertKit You'll need to design an opt-in page or landing page that is specifically designed for your waitlist. You'll then need to identify all the subscribers who join via this form. At the time of launch, you can send emails to those with this label to promote your new product.

But, when your course is live then you may not want to continue to send messages to customers who have bought it. Therefore, you'll need to link ConvertKit to your online course platform that you are using. You would then need create a tag for the people who bought the product, and then use this tag to block recipients from future promotional messages that you would send out to waitlist members.

The course, emails, and clients are all together in one place. Only thing to do is to do is create the course after which you can put it in waitlist mode. automatically generates a landing page that explains the course. anyone who enrolls in the course will be added to the waitlist for the course.

It does not require any elaborate installation in the background, or to be able to recall what a dozen different tags mean it's not necessary to fret about having your lines crossed since it contains all your information about the clients you service at one spot.

There are a variety of ways this one-stop platform could simplify your daily life

Send welcome emails automatically whenever new subscribers join your email list.

Automatically send personalized email sequences to customers after they've purchased the product they want to buy.

Only message recipients who have (or did not) bought a item

Follow up with people who are on the waitlist. This feature is available for all plans, even those with no cost plans.

Make lead magnets that encourage people to use automated marketing automation

Link clicks can be used to add tags to your subscribers. It is then possible to develop automated email messages about the topics they're interested in

If you are looking to streamline your online business in one spot and cut out any additional expenses and integrations this could be the perfect option for you.

Do I need ConvertKit suitable for me?

ConvertKit is an ideal choice for creators of content and small-scale business owners that require an email service that comes with many complex automations. It is priced at a higher cost than other platforms the others, however it could be worth it for those who require a graphic automatization builder. ConvertKit is a good alternative if you're only looking to create landing pages that collect email addresses (not selling services) since that's what the templates are built to do.

It's a great option to online creators looking to simplify their job with everything being all in one location. It is possible to create unlimited email and campaigns, use stunning templates for emails (or develop one of your own) and create your own site, create complete landing pages to serve whatever purpose to serve. They can even sell any item that you can imagine.

As you will not require lots of plug-ins or tools, your total expenses are likely to be lower that they would be were you needed to manage all of it together.

If you're looking for a low-cost, user-friendly, and effective marketing tool that don't impose an obligation, then you must give it a go. It is available to download for free and start .

We're eager to see what your ideas are.

FAQS

Email marketing FAQS

What exactly is ConvertKit?

ConvertKit is an online marketing platform which can help you grow your list of subscribers to your email list using forms-of-subscription as well as landing pages. It also lets you create automatic emails, broadcasts, and offer digital downloads. There's a limited free plan which allows for up to 1000 subscribers. Plans that are paid start at $16 per month.

What are some ConvertKit alternatives?

There's no doubt that one of our most popular ConvertKit alternative is Email! Also, there are guides on various email marketing tools that are comparable to ConvertKit in these articles.

What are the advantages of ConvertKit?

ConvertKit lets you send unlimited broadcast messages and build endless campaigns. It has pre-designed templates for email and an easy email creator, as well as visually-based automation builders. Additionally, it is possible to give digital downloads using the e-commerce option.

What are the downsides to ConvertKit?

ConvertKit is an email management tool used by ConvertKit to control your emails. However, it's necessary to connect other tools for building your site and to sell items apart from downloads. The more tools you have, the more technologies you'll need to manage and a greater chance of paying charges. In addition, the cost of ConvertKit can become pricey as the list of features increases and you'll require more features.

What is the best software for marketing emails?

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