Blogs and eCommerce How to monetize Your Viewers

Aug 10, 2022

If you've been blogging for a while and have gained a following, you may be asking yourself, what's next? What can I do to make money from my blog?

Data shows that approximately one-third of bloggers use monetization methods. Marketing through affiliates and advertisements are two popular strategies, but you could also add the ability to sell products on your blog. This can be even more exciting and lucrative -- especially for creative or entrepreneurially-minded people -- and can help grow your reach.

Do you write about nutrition on your blog? What if you wrote a recipe eBook and offer online cooking classes, or offer memberships with benefits that are exclusive to you? You could even take this one step furtherby selling virtual consultations online or even physical items.

There's not a "one-size-fits-all" approach in this case, and that's the thing that makes it so exciting.

How can bloggers make use of the potential of eCommerce?

A lot of websites create blogs in order to attract visitors who are their intended audience. They use it as a marketing technique to improve search rankings and gain confidence from those most likely to be customers.

So as a blogger, you've already overcome one of the toughest challenges in the field of eCommerce marketing. You're an experienced content creator and you're already receiving a following that has grown to respect your work and your opinions. If you've been blogging for one year or ten the audience you've already cultivated shows an interest in your work, that's half the fight.

What can bloggers sell?

Here are some suggestions to monetize your blog:

  • Make money selling eBooks or guides. This is an excellent way to monetize your greatest resource -- your material! Which are your most popular articles? Do you know how to integrate them into one comprehensive guide? For example, if you're a woodworker, you could get ideas from your top ten articles and develop "The Beginners Guide to Woodworking," featuring a wealth of new examples, FAQs, photos, and information. Make something useful to those who already enjoy your content They'll be supportive of you.
  • Offer access to online communities or forums. It gives your customers the chance to communicate with one another, pose questions, and really build communities around your company's brand. Imagine this as your own personal social media platform -- but with greater flexibility and control. If you write about the parenting of toddlers for instance, you could open up a forum to the parents that follow you. They could share their ideas for summer fun and school lunches, learn from the experiences of others, and have the chance to connect directly with your blog!
  • Make sales of consultations or online training courses. Once you've cultivated your own loyal and enthusiastic audience, a lot of them would be willing to purchase a more deep dive into your field of specialization. For instance, you could offer photography training courses, for instance, or personal workout coaching.

How to add an online store to your blog

Are you ready to begin? Let's explore how you can add an eCommerce store to your blog. If you're using WordPress, then you're already one step ahead!

1. Choose what you want to market (and the best way to present it)

We've gone through a bunch of ideas for making money with your blog. Now it's time to decide the right fit for you! This will, of course, impact all of the options you choose to make from this point from now on.

The first thing to do is consider your target audience. What will they find most useful and what would they most likely be willing to pay for? Take a look at the kind of media they interact with and the products they use already. You may even want to connect with their social networks or contact them via email and include an inquiry to get their opinions direct.

If you choose to take advice, establish an online group, develop online coursesor various other products that are digital You won't have to be concerned about matters like shipping or inventory management. However, you'll need to think through any tools you'll need. If, for instance, you want to create online courses, you could make use of a software like the Sensei LMS and build the courses , and offer these at the request of your learners.

If you are selling physical products but not physical items, you will have to think about how you'll get them in the hands of your customers. You don't always have to manage shipping and inventory by yourself. There are two great alternatives for bloggers:

2. Install

Plus, you can build and manage your store by using the same tools and dashboard that you're familiar with.

Install :

  1. Visit plugins and add a new onein to WordPress dashboard
  2. Find forfor ""
  3. Simply click Install Now - Activate
 setup wizard

3. Include items

You'll add products similarly to how you create blog posts. It's a little different based on the type of product you're selling. Here are a few instances, along with specific guidelines to each:

4. Connect to a payment gateway

 Payments dashboard

5. Set up shipping

If you're sending physical items, you'll need to decide how to charge for delivery as well as the methods for shipping things. Do you wish to offer free delivery or charge a fee? Do you want to send packages via USPS, FedEx, or another service? What is the cost to ship each product?

creating a shipping label in  Shipping

6. Include extensions

Here are a just some great extensions that bloggers can use for bloggers:

That's just the choices available! The extensions marketplace is full of tools to help to manage everything from marketing design , to selling merchandise and collecting payments.

7. Help spread the word!

After you've established your shop, you'll need to get the word out to people around you. The good news is that you don't need to work as a salesperson accomplish this. In fact, you shouldn't! Make a blog announcement of your new offerings and talking about how thrilled you are. Show behind-the-scenes pictures of your production. Send an announcement to your email list.

In general, however it's best to open your shop to your regular readers, and occasionally mention items when they naturally fit into your content. Include a link in your footer to solicit donations, or create a blog post on your coming adventure, and invite anyone who would like to be involved. Upload a photo of yourself wearing your T-shirts or tell a story of an exciting person who has just signed up to your club. You don't want to push sales at the cost of what's brought you the most success thus far Your great content!

Are you prepared to begin an exciting path and dive into all the possibilities with the world of eCommerce and blogging? Get started now!