Are you ready for an All-in-One Ecommerce Solution? -
No matter if you're selling an app such as digital content or software, there will always be an opportunity to seriously consider the best way to monetize your product or service to grow your company.
Subscription? One-time payment? Is my item or service going to be accessible to anyone in the world? What is the buying experience going to be like? How will I collect payments? There are infinite number of thoughts that will be in your mind when you are beginning to think about the ecommerce potential of your business.
Investing resources into homegrown tools and accumulating third-party point solutions can only take your business so far. But how do you know when the time is right to consider investing in a full eCommerce solution?
To help you out Here are some suggestions for the internal and external factors you should consider before deciding whether an all-in-one ecommerce solution is right for your business.
External Factors: The State of the Ecommerce Industry
Consumers are embracing digital commerce.
There is a clear possibility for businesses to profit from the market that is growing. And the key to success is to focus on the experience of customers.
Companies must be focused on consumer trends in the world.
The popularity of cross-border commerce is increasing. Forrester predicts that shopping from across the world is expected to comprise 20% of the ecommerce market by 2022 which will be worth $627 billion. The majority of consumers aren't worried about where they can find the business they are considering to making a purchase on the internet. And they have high expectations for their shopping experience.
They key to success in the growing global landscape is the ability to accept international payments that offer localized prices, various languages while maintaining international and local compliance with taxes and regulations. A good e-commerce platform can manage localized purchasing experiences every time for every client around the globe.
The internal factors that affect your Business
The rising costs associated through DIY or point-solutions are making e-commerce experience disjointed.
It may appear to make sense to invest your internal resources in developing a custom eCommerce solution. Actually, a customer, Nelio has explored the homemade option before choosing's full e-commerce platform. However, these internal products typically require a large amount of time and resources to manage. Your internal teams can be put to use on other things, like the development of new services and products to help scale your business.
In contrast it is not possible to limit to the number of individual products your company could acquire to control every element of the ecommerce experience. Yet, all of these tools will end up costing your company more in the end time, as well as limiting your organization's ability to deliver the perfect e-commerce customer experience that they have come to have come to.
Insufficient conversion rates can limit your revenue potential.
In the case of poor conversion rates, it's usually youand not the user. Are visitors to your website stunned by the unexpected tax bill? Are they worried about site's data security and the transaction? Are they dissatisfied with the insufficient payment methods?
There are many elements that play a role in poor conversion rates for your site. An all-in-one solution for e-commerce provides you with top methods and standards in the industry that will inspire confidence in the customers who visit your site. If you're struggling to achieve the number of sales you're hoping for, it may be the time to make the switch.
Inefficient checkout processes are interfering in scaling your business.
Third-party hosted checkout pages or clunky checkout processes aren't going to suffice anymore. Consumers expect a seamless, branded experience throughout the entire checkout process. If they don't get the experience they expect then they'll look to other companies. And relying on dev resources to update your pages on products wastes time and cash.
Do an audit of your checkout process. Heatmaps can help you identify places where your customers have dropped off prior to making purchases. Take that data and combine it together with a top ecommerce service to help you create contemporary purchase experiences that include pop-up checkouts that are directly linked to your product page, being able to include discounts and special offers, along with cross-sells and up-sells. It's all done without having to rely on dev support!
Are some of your internal and external factors hitting the same area? Perhaps it's time for you to move to an all-in-one platform to manage the entire eCommerce experience of your business. Schedule your custom demo today.
